BMW Lifestyle Series: Capturing French Rugby Icons

For BMW's Rugby World Cup campaign, 8020 Films created a lifestyle series bringing French Rugby icons to life through intimate portraits.

Business Challenge: Create content that resonated with rugby fans and lifestyle enthusiasts, capturing the essence of each personality across various locations in France.

Value Delivered: We deployed three-person crews across France producing high-quality lifestyle videos, intimate interviews, and candid photos of rugby icons like Jerome Fillol.